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    Various Approaches to the Process of Decision Making

    Question :

    Learning Outcomes:

    LO1: Generate knowledge and understanding on key decision theories and principles and interpret different approach to business decision making processes.

    LO3: Analyse and interpret results generated by data modelling and forecasting techniques, including those provided by specialised statistical computer software

    LO5: Use, and develop an understanding of, relevant management science techniques.

    Task Description: Project Individual Essay

    TASK

    ABC plc is a computer software company which is trading in the UK and some parts of the Europe. Its Strategic managers are looking to invest in a new business. They have called upon new business proposals and finally, select two projects in managers’ discretion to make final decision. Initial investment required for project A is £40,000 and for project B is £60,000. The rate of return expected is at 12%. The net cash flows for two projects can be summarized as below:

    Year

    Project A – Motor Software Project

    Project B – Hardware Project

    0

    (£40,000)

    (£60,000)

    1

    £8,000

    £10,000

    2

    £12,000

    £20,000

    3

    £16,000

    £25,000

    4

    £20,000

    £30,000

    5

    £30,000

    £40,000

    Write an essay on business decision-making, covering the payback period and NPV, and financial and non-financial factors used to aid decision-making.

    Answer :

    INTRODUCTION

    The decision making is the process of making logical choices from the available options. It is an integral part of the management but has high importance. The growth and success of company is dependent on the decision it takes for the organisation. Effective management decision making involves consideration of all the factors that can influence the decisions. Present study is about the decision-making process and the use of investment appraisals techniques in making more accurate decisions.

    TASK

    Decision making requires the management to take sound and rational decisions. There are number of decisions taken by the management making it an critical and important part of organisation. Decisions are taken at various levels of organisation for achieving the organisational goals and objectives (Klačmer Čalopa, 2017). Decision-making is defined as process of making choices by identifying decisions, by gathering informations and by assessing the alternative resolutions. Step-by-step by approach helps organisations in making more deliberate and informed decisions through organizing relevant informations & defining the alternatives.

    ABC plc is planning to make investment in new business for expansion. Company after checking variety of alternatives is available with the two alternatives that are Project A of Motor Software Project and Project B of Hardware project. Company expects return of 12% from the above projects. The feasibility of both the projects is assessed using the investment appraisal techniques. It gives the management with results on the basis of which it can decide whether to make investments or not in given projects. They also enable to make comparisons between the projects.

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    Payback Period

    The payback period is an investment appraisal technique that is used by analysts and experts to check the viability of project. It tells the period within which the project will be reaching its break even point and make profits.

    Net Present Value

    Net present value says projects is profitable if NPV of project is positive. It is calculated using the concept of time value of money. It shows the present value of future cash flows. NPV is derived after deducting the initial investment from aggregate cash flows from project after discounting (Zamani, Maeen and Haghparast, 2017).

    PROJECT B - Motor Software project.

    Net Present Value of Project B

    Computation of NPV

    Year

    Cash inflows

    PV factor @ 12%

    Discounted cash inflows

    1

    8000

    0.893

    7142.8571428572

    2

    12000

    0.797

    9566

    3

    16000

    0.712

    11388

    4

    20000

    0.636

    12710

    5

    30000

    0.567

    17023

           

    Total discounted cash inflow

    57831

    Initial investment

    40000

    NPV (Total discounted cash inflows - initial investment)

     

     

    £17831

    Payback period of project B

    Computation of Payback period

     

    Year

    Cash inflows

    Cumulative cash inflows

     

    1

    8000

    8000

    2

    12000

    20000

    3

    16000

    36000

    4

    20000

    56000

    5

    30000

    86000

    Initial investment

    40000

    Payback period

     

    2

    1.7

    Payback period

    3 year and 7 months

    PROJECT B – Hardware Project

    Net present value of Project B

    Computation of NPV

    Year

    Cash inflows

    PV factor @ 12%

    Discounted cash inflows

    1

    10000

    0.893

    8928.5714285714

    2

    20000

    0.797

    15944

    3

    25000

    0.712

    17795

    4

    30000

    0.636

    19066

    5

    40000

    0.567

    22697

           

    Total discounted cash inflow

    84430

    Initial investment

    60000

    NPV (Total discounted cash inflows - initial investment)

     

     

    £24430

    Payback period of project B

    Computation of Payback period

     

    Year

    Cash inflows

    Cumulative cash inflows

     

    1

    10000

    10000

    2

    20000

    30000

    3

    25000

    55000

    4

    30000

    85000

    5

    40000

    125000

    Initial investment

    150000

    Payback period

     

    2

    1.5

    Payback period

    3 year and 5 months

    Recommendations

    NPV

    Payback Period

    Project A

    £17831

    3 years & 7 months

    Project B

    £24430

    3 years & 5 months

    The above analysis is performed to check the more profitable project. Company is available with two options to invest either in the Motor Software project (A) or Hardware Project (B). NPV of project A is £17831 and of project B is £24430. Concept of NPV says that project is considered profitable if the net present value of project is positive. In the given alternatives NPV of both projects is positive, that shows that both the projects are profitable. But the one having higher profits should be selected as higher the NPV more is the profitability. This technique gives information about choosing project B.

    The investment decision is checked applying other technique that is pay back period. Payback period shows the time within which company will be recovering its costs. Pay back period of Project A is 3 years and 7 months and payback of project B is 3 years and 7 months. Shorter the pay back period more beneficial for the company. Payback period of both the projects is not high. Payback of project A is more even when the investment is low. Project B involves higher investment but the payback period is less from project A. This shows project will start generating profits earlier than A. therefore company should adopt project B of Hardware having shorter payback period.

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    Financial and Non Financial factors influencing decision-making process

    Financial factors

    The financial factors includes the facts and figures of business operations. They are related with the revenues, costs and profits. These are to be considered by the management in heir decision-making process. They enable the management to check the performance of company, funds available and to make estimates about future (Wang and Byrd, 2017). Financial statements statements provide an important financial base for organisation to make the

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