Global Business Expansion Plan of Tufwell Glass

Part 1

Learning Outcomes

LO1 Evaluate the prime factor which impact globalisation.

LO2 Explore the strategic complexities that are related to operating in global environment.

Scenario

You are hired as an advisor by the promoters of Tufwell Glass, a small manufacturer based in Crawley looking to expand in global markets. Company requires expert advice in globalisation and in the challenges that they face in globalisation and hence they hired you.  You can also choose your choice  organisation.

You are needed to investigate the key factors that impact globalization as well as  challenges this creates when operating globally.  Use PESTLE analysis.

Cover this in report;

1. Evaluate the factors of cost, market, environment and competition that impact global commerce and trade. Analyze the impact of factors on global business environment in terms of benefit and limitations.
2. Explain the complexities of strategic challenges faced by organization  when operating in  global environment. Use examples. Analyses challenges in context of risk nad diversification and supply chain flow.

Part 2

Learning Outcomes

LO3 Explain how  operating in global market affect an organisation structure, culture and functions.

LO4  Explain the influence of globalisation on organisation decision making and strategy. 

Scenario

Tufwell Glass intends to discuss globalization agenda in its board meeting.  As an advisor you will also be attending the meeting as a special invitee to deliberate on the second part of your report. The deliberations shall mainly dwell on how globalization affects decision making and strategy within a global business.

In this, you may want to consider theory (McKinsey’s 7S model, Hofstede’s Dimensions of Culture etc) and factors that influence structures, culture and organizational functions in the given business.

Relate to the given organization and show how their strategy and decisions have been influenced by the factors.

Cover this in report:

1. Explain the influences of globalization on organizational governance and leadership functions, culture and structure.
2. Explain the impact of ethical and sustainable globalization on organization functions.
3. Explain the ways of decision making can work effectively in global context.
4. Determine the articulate the various routes to internationalization an organization adopt, include barriers.

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